There is nothing like the imminent launch of a new device to send an industry into a panic.  Over the past week, we have received numerous calls from publishers looking to implement their videos for HTML5 allowing for audiences browsing on their iPad to experience their content just as they do on a desktop browser. We are always happy to answer the phone with, “Absolutely we can do that. Here are the steps.”

Castfire is built around handling multiple devices and platforms out of the box.  Flash is really just a playback platform for us and not the only method to publish. Codecs, player code, adaptive streaming, analytics and advertising are handled by the Castfire system to work across any platform or device. There are very few steps the user takes to  enable publishing across the different devices and platforms – it fits into the existing workflow.

In addition, the architecture of Castfire allows for publishers to utilize multiple systems to publish. We can automate the process of integrating with other online video platforms or systems developed in house. In many cases, you do not have to even log into Castfire to continue to manage your solution – it is completely automated through feeds and APIs.

Please contact sales@castfire.com to discuss your solution for the iPad, Roku, Boxee, iPhone, Android  and web.