by randall on July 27, 2011, under Clients
Today, AOL announced that the company is launching AOL HD, a suite of apps designed to take AOL’s high-quality video content and deliver it in the living room, and we’re excited to announce that their solution utilizes Castfire. Through Castfire’s API, all content appearing in the apps is transcoded appropriately for each platform, and utilizing our feed system, AOL’s apps for Boxee, Roku, Divx and Yahoo!’s connected TV platform pull and display the content on the big screen.
While the web delivery of video is still handled by a variety of OVP’s, Castfire powers all of the AOL HD experiences. Our unique digital asset management, feeds and API’s provide the infrastructure for AOL to develop the living room apps.
This isn’t the first AOL launch utilizing Castfire, earlier this month, AOL launched Play, a music app for both Android and iOS, which also relies solely on the Castfire infrastructure.