by robert on November 19, 2009, under Uncategorized
CBS Radio uses Castfire to allow users to listen to audio podcasts on their computers and iPods. CBS Radio is also able to dynamically change advertisers and cross promotional messages in all of their shows which means that every podcast can monetized even as advertisers change over time.
60 Minutes is an extremely popular both on TV and in the online world – we’re glad that CBS Radio trusts Castfire with such an enormously valuable property! Thanks CBS.